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Brand kit

The Salon King logo, colours and fonts

For anyone making a Salon King signboard, sticker, invoice, banner or social post. Use these files as they are: please don't redraw or recolour the logo.

Salon King crown chair icon

Logo

The mark is a salon chair whose backrest is a crown. Use SVG or PDF for print (it stays sharp at any size) and PNG for WhatsApp, Word or PowerPoint.

Salon King main logo

Main logo

Signboards, invoices, letterheads, banners.

Salon King main logo, on dark

Main logo, on dark

Purple or dark backgrounds, vinyl on glass.

Salon King compact

Compact

Small spaces: website header, watermarks, email signatures. No tagline.

Salon King sticker logo

Sticker logo

SALON over KING. Stickers, chair-back labels, boxes, square spaces.

Icon and profile picture

Use the icon alone where the name is already shown, or the space is small. The profile picture is made for WhatsApp, Instagram, Facebook and Google, which crop it to a circle.

Salon King icon

Icon

Stamps, embroidery, small labels.

Salon King icon on dark

Icon, on dark

White chair, pink jewels.

Salon King profile picture

Profile picture

1024 × 1024 px, safe for the circle crop.

Colours

Tap a colour to copy its code.

Fonts

SALON KINGJost SemiBold, spaced capitals

The name in the logo (Bold in the sticker logo). It is already part of the logo files, so you don't need the font to use them.

Salon chairsPlayfair Display SemiBold

Headings on the website, banners and posters.

GST invoice on every orderJost

Body text, prices, the tagline. Both fonts are free on Google Fonts.

Using the logo

Do

  • Leave clear space around the logo, at least the width of the chair's armrest.
  • Use the colour logo on white or light backgrounds, and the white version on purple or dark ones.
  • Keep the main logo at least 30 mm (120 px) wide so the tagline can be read. Below that, use the compact logo.
  • Print from the SVG or PDF files.

Don't

  • Stretch, squash, tilt or crop the logo.
  • Change the colours, add shadows or outlines, or put it on a busy photo.
  • Move the chair and the name apart, or retype the name in another font.
  • Use the old logo.

Need the logo in another format or size, for a signboard printer for example? Message us on WhatsApp or call +91 99813 12271.

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